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The latest from us.

Interviews, news, behind the scenes: our start-up ViveLaCar offers material for interesting stories. Also in your medium.

You can find the newsroom here.

Abo ab 18

MAI 2021

ViveLaCar makes it very easy for novice drivers: "Car subscription from 18" launches in Austria.

A year ago, ViveLaCar launched an innovative car subscription in Austria and has since found many friends. With "Auto-Abo ab 18", the Vienna-based start-up is now creating a tailor-made offer for novice drivers.

TCO

DECEMBER 2020

Always a good choice: the car subscription from ViveLaCar.

The Netflix for the road - that's how car subscription is often referred to. But just as with streaming services, it's worth taking a close look at car subscription offers. Subscriptions make life easier, the monthly instalments are fixed and you can cancel at any time. But there are considerable differences.

Lieferung

DECEMBER 2020

Now safely mobile in your own car: ViveLaCar delivers subscription cars to your home

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In the Corona pandemic, more and more people are discovering the benefits of having their own car on a car subscription. Perfected by ViveLaCar, the car subscription, perfected by ViveLaCar, is based on the idea of using a car for a fixed monthly all-inclusive price and being able to cancel at any time. No down payment, no fixed contract period and all costs are included.

Lockdown

NOVEMBER 2020

ViveLaCar during lockdown in the car dealership. Subscribers benefit from temporary mobility.

The second lockdown due to the COVID 19 pandemic hits the Austrian car trade hard. Until further notice the doors of car dealerships are closed for Public traffic blocked. But with the ViveLaCar car subscription, business continues.

Medienkampagne

OKTOBER 2020

ViveLaCar with a big entrance:
Strong media campaign shows how easy mobility is today.

With a large-scale media campaign on TV, ViveLaCar in Austria presents how easy mobility can be. In addition, the car subscription start-up is presenting itself in a new look: the completely revised corporate identity and website are an expression of the company's dynamic development and international ambitions.

ATC

OCTOBER 2020

Flexibility in play, flexibility in life: ViveLaCar makes the new ATC Academy mobile.

Maximum flexibility in the game, maximum flexibility in life: ViveLaCar supports the newly created ATC Academy in Traiskirchen.

Martin Rada

SEPTEMBER 2020

Futurologist and trend researcher Tristan Horx: "New concepts are needed for the mobility of the future".

Futurologist and trend researcher Tristan Horx: "New concepts are needed for the mobility of the future" ViveLaCar got off to a successful start with its innovative car subscription offer in Austria and is expanding its activities continuously off.

Kooperation

JUNE 2020

ViveLaCar in Austria!

On July 8, 2020, ViveLaCar will also launch an open-brand car subscription platform in Austria. After the launch of the brand platform Hyundai-Abo, the subscription platform for vehicles from authorized dealers from Alfa Romeo to Volkswagen.

Media coverage.

Heute - press article - buy bye.

BUY BYE! CARS ARE NOW AVAILABLE ON A MONTH SUBSCRIPTION.

A german start-up has now also arrived in Austria: With ViveLaCar, a car can be booked for a fixed monthly fee. ...

Kurier - press article - Wr. Städtische revolutionize mobility with car subscriptions.

WR. NEUSTÄDTER WANTS TO REVOLUTIONIZE MOBILITY WITH CAR SUBSCRIPTION.

Martin Rada is co-founder of the "ViveLaCar" car subscription. 800 Austrians are already using the platform. ...

Auto&Wirtschaft - press article - ViveLaCar looking for dealers.

ViveLaCar LOOKING FOR DEALERS.

ViveLaCar is looking for dealers and offers car subscriptions to end customers. In this way, for example, one could “offer stock goods”, says Austria's managing director Martin Rada. ...

KroneZeitung - press article - New in austria.

NEW IN AUSTRIA: CAR "IN SUBSCRIPTION".

Uncomplicated, time-saving, fully covered - and with a huge selection spread across Austria via the dealer network: "ViveLaCar" has now launched its brand-open car subscription platform in Austria as well. Motto: Stay mobile - easy, fast and with flexible - ...

Leadersnet - press article - less private cars.

WE WILL SEE SIGNIFICANTLY FEWER PRIVATE CARS IN THE NEAR FUTURE.

ViveLaCar founder and CEO Mathias R. Albert explains in an interview why Netflix and Co. are changing our attitude to car ownership, what contribution car subscriptions can make to achieving climate goals and how Austrians find ViveLaCar's subscription model. ...

Oe24 Auto - press article - BMW and MINI in a subscription.

NOW THERE ARE BMW AND MINI MODELS ON SUBSCRIPTION.

Flexible all-inclusive offer launched - new subscription model available throughout Austria. ...

KroneZeitung - press article - Car leasing vs. car subscirption.

HOW NOT TO BREAK IN WHEN LEASING A CAR.

Corona and e-vehicles brought new impetus to leasing. The "small print" decides whether a loan or a car subscription might be cheaper...

OOM press article - the car principle.

VIVELACAR: DAS ABO-PRINZIP.

Until now, the principle was only known for the theatre, the favourite magazine or software: a subscription with which one receives recurring services. ViveLaCar successfully implements the model in the car market. ...

Auto aktuell - press article- subscription from 18 in austria.

"AUTO-ABO AB 18" LAUNCHES IN AUSTRIA.

Finally 18. Finally a driving licence. Finally mobile. With ViveLaCar, new drivers can now have their own car without having to own, buy or finance it. "Car subscription from 18" is offered via the company's own platform and is exemplary for the trend "use instead of own". ...

Autopresse - Press article - Car subscription from 18 starts in austria.

"AUTO-ABO AB 18" LAUNCHES IN AUSTRIA.

A year ago, ViveLaCar launched an innovative car subscription in Austria and has since found many friends. With "Auto-Abo ab 18", the start-up from Vienna is now creating a tailor-made offer for novice drivers. ...

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